ITU Foundation was established in 2021 as an extension of the ITU Golf Wear apparel Brand. Golf Development has proved to be an ongoing necessity in ensuring diversity and equitability in the sport of golf. ITU Foundation is therefore anchoring it’s existence with a sole focus of gaining more inclusivity and community development through golf. Realizing that the champions and leaders of tomorrow come from building strong communities today, ITU Foundation is set to achieve that dream.

 

The main objective of the foundation is to support initiatives that makes it possible for ‘hard to reach’ talented youth and young adults to experience golf for the first time, and hopefully encourage them to take up the sport as regular participants, golf professionals and golf entrepreneurs. The project not only increases participation in golf amongst this new audience, but also promotes the benefits offered by golf in terms of health, education, the development of personal skills and the business value chain.